AnthroHub (human + connection) is the consultancy helping B2B tech and services companies connect with their target readers in the inbox.
I’m a HubSpot pro and Copyhackers certified copywriter.
And unlike most SaaS content and copywriters, I don’t generalize. I specialize in the most under-appreciated, under-leveraged channel: Email.
I worked 6+ years in-house as an overwhelmed digital marketing army of 1 before quitting to build a conversion copywriting business.
4 years later, I narrowed my niche (or was found by it?) and opened my consultancy, AnthroHub, to help clients build meaningful relationships and leverage marketing email (it’s still one of the highest ROI channels out there, if not THE highest).
When I’m not running the biz and serving clients, you’ll find me raising 3 cute and crazy kids, and mixing cocktails in the kitchen.
I’ve also contributed toMarTech.
I serve clients who want to make the lives of their customers better and easier. I try to be choosy about who I work with, because in my experience, the best results come from good partnerships.
If our vibe isn’t good, the results won’t be, either.
In other words, don’t expect me to “sell” you, cuz I won’t.
Everything you do sets the tone or example for others. I work and behave as though my kiddos are in the office, observing and learning.
Because sometimes, they are in the office. You might even see them interrupt a call now and then.
I don’t believe AI should ever be used to deceive, exploit, or victimize human beings. I want to harness the tech so that it serves humans and helps us flourish.